Executive Producers of the radio show, The CRIB have announced the rebranding and launch of the first “Playlist Mixshow”, Brickell Drive. The show is the first of its kind and will be hosted and curated by record producer and founder of Valholla Entertainment, Vince Valholla and founder and CEO of The Full Circle Agency, Mike Schill.
“If we were going to do something new, why not deliver the show where people listen to music the most, on playlists,” says Vince. “There’s terrestrial radio, digital radio, and podcasts. When thinking about how we’ve curated the show in the past, I wanted to do something that wasn’t being done across multiple streaming platforms.”
Mike shared: “Our goal is to provide an innovative experience for music listeners across the world. Being in the Industry is vital that we consistently push to connect both artists and fans at new levels.”
The show is set to launch in September and will be available on Apple Music, Spotify, Tidal and Audiomack. “We’re thankful to Dash Radio for providing the platform for The CRIB over the years and we are looking forward to this new chapter with Brickell Drive.”
I joined The CRIB close to 5 years ago as a co-executive producer with Mike Schill. Later, I became the full time host on the show and I got to showcase so much great music and talented artists and creators.
— Vince Valholla (@VinceValholla) August 15, 2022
We’ve been on hiatus recently and it gave myself and Mike a way to reflect on the changing climate in music, streaming and entertainment as a whole.
— Vince Valholla (@VinceValholla) August 15, 2022
With that being said, we’re rebranding and changing up the format of the show. Starting in September, I’m proud to announce the first ever, multi-platform “playlist mixshow” titled Brickell Drive (@brickelldrive).
— Vince Valholla (@VinceValholla) August 15, 2022
The show will have the commentary and guests like before, but will be featured on select streaming services. It’s not a podcast, it’s not a radio show and I think this will inspire others to follow in our footsteps.
— Vince Valholla (@VinceValholla) August 15, 2022
You may have heard something like this but not across multiple streaming services. Mike and I are excited to share more but thanks to everyone who’s ever listened to The CRIB, thanks to all our former guests and a huge thanks to everyone who assisted us at Dash Radio.
— Vince Valholla (@VinceValholla) August 15, 2022
See y’all in September.
— Vince Valholla (@VinceValholla) August 15, 2022